"We wanted to focus on 3 basic words Quality, Affordable and Simple". We ship direct from our manufactures in NC, TN, & FL
We keep our website simple, product selection to a basic... good, better, best platform. This equals huge savings for you!
With over 19 years in the mattress industry, and having owned traditional mattress stores located in local shopping centers, most of those years. We had always tried to make buying a mattress more simple for our customers. I mean, you walk in to some of these stores and "holy cow" there are over (70) models, (10) different manufactures, cool gel in this one, but there's all foam cool gel in this one, well this one has a regular coil system, and this one a pocketed coil system, with cool gel of course, how about latex foam or this one is the same mattress the other stores carry, it just has a different name on it, what?... omg! Where do you even start?
Just a little insider information, they (the chain stores) want you to be lost, confused and at the mercy of the sales person. Of which, in many cases we find they have been in the business less than a year or so, and have no real product knowledge, whatsoever. In most cases you the consumer knows more about the mattresses (we know you do that online mattress homework) than the person standing in front of you. (sound about right?) However, all of this makes their job easier, because by the time they're done making you confused to the 10th power, many just give in, and buy one. More times than not, with no real idea of what you just purchased. (you know we're right, lol)
Therefore, we wanted to focus on 3 basic words Quality, Affordable and Simple. We wanted to bring you a top quality product, at an affordable price and make the process, simple. So, we utilized our "19" plus years in the mattress industry, dealing with thousands of customers. In listening to their needs, problems, concerns, wants and wishes. We set out to design a quality, affordable, and simple line-up of sleep products. In short, we have done all of the leg work for you, and put together a sleep product line based on a good, better, best platform.
We hope that this all makes some sense, and we really are trying to uncomplicated, an extremely complicated industry.
R. Corey Hunter
Lift Mattress Co.